PARRAMATTA EELS
PARRAMATTA EELS
PARRADISE.
SOUNDS NICE, DOESN’T IT?
In rugby league land, the battle for turf in the Western suburbs of Sydney is fiercely fought.
So in the leadup to the 2025 season, I was approached by the Parramatta Eels to help them put a stake in the ground for any passing Panther, Tiger or Bulldog that may have wandered off course.
Parradise. But not as you know it.
In no uncertain terms, the brand platform and launch film made it clear exactly who we were, what we stood for and where we call home.
Hit play below to check it out.